P003 “Integrating Regenerative Practices in Nature and Cultural Tourism” (RegenT)
OBJECTIVE
RegenT project platform develops a regenerative tourism hub, offering training and policy recommendations for public authorities, destination management organisations (DMOs), NGOs, and business support organisations to make revitalisation and sustainable tourism a guiding strategy across the region. RegenT is a platform type project consolidating outcomes from 7 EU projects:
- Light in the dark https://interreg-baltic.eu/project/light-in-the-dark/
- BEACH-SOS https://interreg-baltic.eu/project/beach-sos/
- BASCIL https://interreg-baltic.eu/project/bascil/
- Baltic Sea Food https://interreg-baltic.eu/project/baltic-sea-food/
- ReTour https://www.nit-kiel.de/en/retour/
- 3ST: Speeding up Sustainability Skills in Tourism https://interreg-baltic.eu/project/regent/
- Access Routes https://estlat.eu/en/access-routes
TARGET GROUP
- Interest group
- International governmental organisation
- Local public authority
- Regional public authority
- Sectoral agency
DURATION
1 July 2025 – 30 June 2028
TOTAL PROJECT FINANCING
1 196 097,00 EUR (i.a. ERDF 956 877,60 EUR)
PROJECT FINANCING for Kurzeme Planning Region 93 912,00 EUR (i.a. ERDF 75 129,60 EUR)
PROJECT PARTNERS
Lead Partner: Novia University of Applied Sciences https://www.novia.fi
Other partners:
- Helmholtz-Zentrum hereon GmbH https://www.hereon.de
- Visit Skåne https://corporate.visitskane.com/sv/about-visit-skane
- Pomorskie Tourist Board https://www.prot.gda.pl
- NGO Estonian Rural Tourism https://www.maaturism.ee
- Kurzeme Planning Region, https://kurzemesregions.lv/en/kurzemes-planosanas-regions/
PROJECT SUMMARY
The Baltic Sea Region (BSR) faces challenges from climate change, with tourism both contributing to and being affected by it. Due to its reliance on natural and cultural assets, tourism has a unique responsibility to protect the environment. To address this, tourism strategies need to shift from merely sustaining to actively restoring the region’s natural and cultural assets. Regenerative tourism responds to this need by taking a holistic approach to enhancing cultural and natural assets, bringing together organisations from multiple sectors to benefit local communities. RegenT addresses the need for information and capacity-building in regenerative tourism by providing essential resources to public authorities, particularly regional and local decision-makers and public officers involved in strategic planning and resource allocation. Building on the achievements of seven projects that collectively advance regenerative tourism, RegenT offers a platform with two interlinked components: a knowledge platform and a platform for learning, knowledge exchange, and networking. The participating projects have, e.g., developed innovative solutions for attracting off-season tourists, created climate resilience guidelines, and supported local food networks. RegenT promotes systemic changes in the tourism industry across the BSR. By doing that, RegenT contributes to Priority 1.1 Resilient Economies and Communities, particularly the topic ‘Advancing natural and cultural heritage assets’.
Project Manager at the Kurzeme Planning Region:
Alise Lūse
Tel.: +371 26567874, alise.luse@kurzemesregions.lv
